CLICK FUNNELS VS WORDPRESS (FEATURES, MERITS AND DEMERITS)

In this article, we will do a comprehensive comparison of Click funnels versus WordPress to help you decide which solution is the best for your online Business.

With regard to web-based promoting, Click Funnels is perhaps the greatest name you will discover around nowadays. In any case, much the same as Click Funnels, WordPress is another web building stage that can help market your business and draw in more clients. Hence, it isn’t remarkable to see proficient clients use these two online stages to build up their product. With these two channels, you can make such a pleasant site for business purposes. Unfortunately, you probably won’t have the option to utilise both together in specific cases, driving you to pick only one.

This article is further divided into two aspects. First, we will briefly highlight what both Click Funnels and WordPress individually represent. After this, we will then proceed to draw out the differences between Click Funnels vs WordPress and highlight their respective merits and demerits. Hopefully, this provides you with all the necessary information you need to choose between both platforms as to the one most ideal for your business.

WHAT IS CLICK FUNNELS?

Click Funnels is a marketing tool that allows you to sell your products and services online with ease. Indeed, you can sell almost anything on it. Think about anything, be it a physical product, a webinar, an online course, a digital product, a health supplement, or maybe even yourself. Click Funnels is one of the best platforms you can rely on for this. However, one interesting fact a lot of people are not aware of about Click Funnels is that it is before any other thing a sales funnel builder. Consequent upon this, it functions as an alternative to building your landing pages within a tool like WordPress and having to stress yourself with endless plugins. To cut a long story short, even though Click Funnels and WordPress are a lot different, they can sometimes handle the same task and this is where these comparisons are drawn from.

WHAT DO YOU NEED TO KNOW ABOUT WORDPRESS?

WordPress is a tool that is familiar to a lot of us. It is an online and open-source website creation tool that is written in PHP. Not only is it one of the easiest blogging and website content management systems (or CMS) available these days but it is also one of the most powerful and efficient. Indeed, this tool is a fantastic website platform for different types of websites. Due to its versatility, it has been used to build a wide variety of websites for things like e-commerce, business, and portfolio websites just to mention but a few. WordPress comes for free and you can download it for self-hosted installations from its official website which is WordPress.org. Not only this, but you can also use it as a hosted service via WordPress.com.

At some point, it was commonplace for people to use WordPress as their online marketing channel. This was after the trend shifted from blogs. Some of the things you get in blogs are also available in WordPress such as attractive design and features but with more quality. However, WordPress affords you more power to customise and personalise the face of your pages.

The advancement of technology led to the introduction of new channels and as such, we now have sales channels as the tools used for marketing.

FEATURES AND DIFFERENCES BETWEEN CLICK FUNNELS VS WORDPRESS

At this particular stage, we are going to move quickly to highlighting the strengths and weaknesses of these two platforms. Also, we will highlight certain factors about the platforms and use them to draw out the differences between Click Funnels vs WordPress and the areas where each has leverage over the other. In so doing, you get to see reasons to know the right choice to make between both channels

Below, we will discuss in detail how these two platforms stand against each other.

COST EFFICIENCY

The last factor to consider as we round up the comparative analysis between these two sales funnels is cost-efficiency. As expected, this comes last on the list not because it is the least important or relevant. If anything, it is arguably the most important for a lot of people. But it should be noted that the recommendable thing is to have value for the amount spent. Affordability without quality is probably even worse than quality with a high cost

As we have already stated earlier, WordPress functions like a free service. This is in complete contrast to Click Funnels that charges you a monthly fee of $97 to $297 usually depending on the plan you are subscribed to. Click Funnels’ $97/month plan provides you with 100 pages, 3 domains, 20 funnels, 20,000 visitors per month as well as some other features. However, the $297/month plan gives you unlimited access to its functionality including tools such as Backpack, Actionetics, and the likes.

Moving back to WordPress, we can see how much of a polar opposite the two sales funnels are when it comes to pricing. The fact that the actual content publishing with WordPress comes for free can never be overemphasised. This is probably the biggest edge it has over Click Funnels. Nevertheless, you will still be required to pay for certain things when you use WordPress. Such things include hosting, custom themes, plug-ins, and domains. Typically, you might have to pay around $15 yearly for the domain as well as $2.95 every month for hosting, while prices for the plug-ins and themes vary from time to time. Finally, you can spend as low as $200 or as high as $1000 per year on a website based on how complex it is. However, this is still comfortably cheaper than what you get with Click Funnels.

LEVEL OF CUSTOMISATION

Another point to be considered as we highlight the difference between Click Funnels vs WordPress is customisation level. That is, how well you can personalise them. Under this factor, the first platform to be considered is WordPress. The tool is a very powerful and efficient one that enables you to design virtually all aspects of your website as you wish. No doubt, the level of customisation allowed is very high. This offers you the opportunity to tailor your website to the specificities of your business. Yes, you can build and tweak your website to very specific requirements such as colours, images, tags, layout, tags, and a lot more. The possibilities are quite endless. Other than the standard functionalities, you have thousands of plugins that can be used to incorporate extra features. Although, some of these extras are paid while some come for free. Moreover, you are also able to publish on WordPress.

Click Funnels, on the other hand, lacks most of these extra features. You cannot add them thereby restricting how much you can do. This means the amount of customisation available is not huge and as such, you can’t design your website to fit the specificities of your business. The edge here goes to WordPress.

KNOWLEDGE REQUIRED FOR USE

The next factor we will be looking at as we continue to define the differences between these two channels is knowledge. That is, out of Click Funnels, which one requires the least amount of knowledge to navigate and use? We are going to start with Click Funnels. Click Funnels does not require much knowledge from you. Even as a novice or a beginner who is new to e-commerce, there are pre-designed templates that you could decide to bank on instead of your knowledge.

This is not exactly the case with WordPress. Let us say you are even ready to put in the time and build your website with WordPress, you might be hampered by limitation of knowledge as it requires more expertise and knowledge to use than Click Funnels. It is not in any way as easy to navigate and use. To set up WordPress on your own, you will have to go through a lot of learning. If not, setting up a simple WordPress site may take you several hours because there are so many things you will have to do. You will need to choose themes, plug-ins just to mention a few. Then you have the rigorous process of creating sales channels on a platform that originally is not created for that kind of exercise.

If you are the type that has little to no technical knowledge, it is indubitably going to be a great challenge for you to integrate hundreds and hundreds of features that will most likely appear to you like an unfathomable gibberish. In conclusion, it is evident that in this regard, Click Funnels has a definite advantage over WordPress.

THE EFFICIENCY OF USE WITH ORGANIC TRAFFIC AND SEO

At this point, to further compare and highlight how Click Funnels vs WordPress is different, we are moving on to discuss how well they work with organic traffic and SEO. The first platform to be looked into here will be WordPress. WordPress is best used with organic traffic and SEO because it is perfect for content-based websites and you only use search engines for content but not products.

Furthermore, another thing is that you are ordinarily likely to want to do SEO on your content if you wish to increase the organic traffic. As such, WordPress is what you need and should advisably go for if you are ready to do SEO or you are after organic traffic. It is also important to bear in mind that organic traffic is free and you do not need to spend any amount of money to gain it. By implication, it means WordPress is best suited for blogging as a hobby in which case you are not looking forward to making a profit from it. Of course, this does not in any way connote that organic traffic cannot bring you leads as it definitely can.

Nevertheless, this is not what you get with Click Funnels. The platform is simply not efficient to use in conjunction with organic traffic and SEO. Thus, the winner here is WordPress. Certainly, you are better off with it when it comes to SEO and organic traffic.

TIME EFFICIENCY

Time is very important. It is often said that time is money and that time is also life. In everything we do, time is usually one of our biggest considerations. The shorter the time required, the better it is for us in most, if not all situations. This is why we cannot but consider time as a factor for the dissimilarity between Click Funnels vs WordPress. The question here is therefore straightforward: which one saves you more time – WordPress or Click Funnels?

Sincerely speaking, this is probably the biggest merit of using Click Funnels. The sales funnel saves you time like no other. Utilising it requires less time from you as compared to WordPress and many other related platforms.

WordPress is definitely on the other end of the spectrum when it comes to time efficiency. Although you can manually create your marketing funnels and also customise them to your satisfaction on the platform, one thing is sure – you will be spending days, weeks, or even more time to do that. So, you have to ask yourself: Is it worth it?

First of all, setting up just a simple WordPress site can take you hours as you will need to choose themes, plug-ins, and so on. And the thing is, that’s just like the tip of the iceberg when it comes to everything you are going to do. Unless you do not have any other engagements to do, it is not that advisable to waste such amount of productive time. Then, after going through all the stress, you will still have to test if the sales funnel is even working. Imagine that! Without further doubts, WordPress is by far the loser under this factor.

It is all these flaws that the creators of Click Funnels saw and, therefore, developed a tool that gives the user not just a streamlined but also an efficient way of creating marketing funnels. Thus, with Click Funnels you can develop a functional sales funnel and also start attracting leads immediately, all in just a matter of minutes. The answer here is clear. In terms of time effectiveness, Click Funnels beats WordPress, and by quite some margin.

CONCLUSION

Choosing between Click Funnels vs WordPress can be very sketchy. By the by, our research has demonstrated that Click Funnels is better than WordPress with regards to features and different things that decide the usefulness of the platform. However, WordPress is free and just requires instalments for add-ons and incorporated applications; along these lines, it wins as far as pricing. Conclusively, the ball is in your court to pick among usefulness and pricing.